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Roberta Garzaroli is the President of The Atrebor Group, Inc., where she applies her considerable expertise in overseeing the day-to-day operations of the agency and client accounts. After spending more than ten years at Jensen/Boga Inc., including five years as the Executive Vice President, Garzaroli revitalized the twenty-year-old agency in 2004 and renamed it The Atrebor Group, Inc. Prior to joining Jensen/Boga Inc. in 1994, Roberta began her career in the travel industry at the five-star luxury property, Graycliff Hotel and Restaurant in Nassau, Bahamas, where she held positions in marketing and management. In conjunction with the Bahamas Quincentennial Commission, she managed various international projects for the Colombian Celebrations on both sides of the Atlantic. Honing her public relations skills at Benetton SportSystem Communications, she was instrumental in introducing the company to the US market with such events as Sports Talk. Fluent in Italian, and conversational Spanish and French, Garzaroli is a graduate of New York University’s Stern School of Business with a B.S. in International Business and Management. Garzaroli is a member of the Public Relations Society of America (PRSA), North American Airline Public Relations Association (NAAPRA), Association of Travel Marketing Executives (ATME), the Caribbean Hotel & Tourism Association (CHTA), the Hospitality Sales & Marketing Association International (HSMAI) and the Caribbean Tourism Organization (CTO). |